Good to Great

By Jim Collins

Categories: Business & Money

Why do a few good companies make the leap to greatness while most never do? Jim Collins and his research team spent five years searching 1,435 companies and found just eleven that did, then compared them with similar companies that didn't. Their findings include Level 5 leaders, who combine personal humility with fierce resolve, and the Hedgehog Concept, a simple focus on what a company can be the best in the world at. The book offers a clear, evidence-based blueprint for lasting success.

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