Psycho-Cybernetics

By Maxwell Maltz

Categories: Self-Help

Psycho-Cybernetics, first published in 1960, is by Maxwell Maltz, a plastic surgeon who noticed that some patients still felt unattractive after successful operations, which led him to study self-image. Maltz argues that a person's self-image sets the limits of what they can achieve, and that the mind works like a goal-seeking mechanism. He offers exercises, including mental rehearsal and relaxation, to reshape self-image. The book has sold millions of copies and influenced many later self-help writers.

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