The Farmer from Merna
Categories: Biographies & Memoirs
Karl Schriftgiesser's 1955 biography of George J. Mecherle, the farmer from Merna, Illinois, who founded State Farm Mutual Automobile Insurance in 1922. It traces how Mecherle's plan for low-cost, honest auto insurance for farmers grew into one of America's largest insurers, and doubles as a history of the State Farm companies of Bloomington, Illinois.