Anything You Want

By Derek Sivers

Categories: Business & Money

Derek Sivers, a musician who started CD Baby in 1998 to sell his friends' CDs online, tells how it grew almost by accident into a major business that he sold in 2008 for $22 million. In short chapters, Sivers argues that entrepreneurs don't need a business plan or big ambitions. He urges them to start with what they have, care about customers more than themselves and run a business as if they don't need the money.

Recommended by 3 people