The Goal

By Eliyahu M. Goldratt, Jeff Cox

Categories: Business & Money

Eliyahu M. Goldratt and Jeff Cox teach management through a novel. Alex Rogo, a harried plant manager, has ninety days to turn around his failing factory before headquarters closes it, and his marriage is coming apart too. A chance meeting with Jonah, his former physics teacher, pushes Alex to question conventional thinking about production. Through his story, the 1984 book explains the Theory of Constraints, Goldratt's method for finding and managing the bottleneck that limits a system. This anniversary edition adds case study interviews.

Recommended by 3 people

• Kevin Systrom
• Balaji Srinivasan: “Goldratt's book is excellent on this non-obvious concept.”
• Seth Godin: “In the category of books I wish I'd read earlier in my career, I'd list: ... The Goal”