Guy Kawasaki

Author, Entrepreneur, Executive, Investor, Writer

Guy Kawasaki is an American marketing specialist, author, and Silicon Valley venture capitalist. He was one of the Apple employees originally responsible for marketing their Macintosh computer line in 1984.

Guy Kawasaki's 9 Book Recommendations

• The Effective Executive
• Uncommon Genius
• The Innovator's Dilemma
• The Hockey Handbook
• If You Want to Write
• Mastering the Dynamics of Innovation
• Crossing the Chasm
• Inevitable Illusions
• The Chicago Manual of Style

Books written by Guy Kawasaki

• The Macintosh Way
• The Art of the Start 2.0
• Wise Guy: Lessons from a Life
• Selling the Dream: How to Promote Your Product, Company, or Ideas--and Make a Difference--Using Everyday Evangelism
• The Art of Social Media: Power Tips for Power Users
• Enchantment: The Art of Changing Hearts, Minds, and Actions